Podsights UPs: Helping advertisers navigate the podcasting landscape

November 18, 2021

‘Podsights UPs Nov 2021'

Podsights, a #Sponsor…

Last month, the Podsights Partnerships team split up and conquered two of the hottest advertising events of the year. Sarah and Brigid took on Miami for the Digiday Media Buying Summit while Matt and Megan stayed in the Big Apple for Advertising Week New York. The team presented on similar topics at both events which included the state of the digital audio industry as of 2021 and how Podsights fits in and some future outlook opportunities for 2022.

Digiday Media Buying Summit

At both events, we introduced our newest capability which we named Advisor. I’ve gone through this in my last post but just to recap, Advisor was created to help advertisers with the discovery stage of their podcast advertising. Creating a solution that can amply address curated podcast discovery for each brand is a step towards the Podsights mission to grow the podcast industry by enabling advertisers to leverage the power of the podcasting medium.

Digiday Media Buying Summit

Our presentation at AWNY was recorded and can be accessed here until the end of November. If you’re interested in checking it out, register using this link and then access our session HERE (limited registrations available, so act fast).

If you’d like to request a demo of Advisor, please talk to our Partnerships team.

Product and Dashboard Updates

Our Product and Success team put in a lot of effort into creating useful articles for our Help Center so from now on instead of rewriting everything, our Podsights UPs series will highlight the new updates and link you to the articles.