Floodlight and Image Pixels

Floodlight tags operate inside of iframes where we cannot set a first-party cookie and Podsights does not use 3rd party cookies. We use the following image pixels for floodlights.

Macros

You will need to update the following HTML code with your pixel id and any value information for a purchase and lead events. A finished example would look like:

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key=aaaaaaaaaaaaaaaaa&amp;a=purchase&amp;value=20&amp;discount_code=NPR&amp;order_id=123456&amp;currency=USD"
/>

Page View

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key={pixel-id}&amp;a=init"
/>

You may also use the following code to measure additional events.

Product

A user viewed a product:

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key={pixel-id}&amp;a=product"
/>

Add to Cart

A user added a product to the cart:

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key={pixel-id}&amp;a=addtocart"
/>

Checkout

A user initiated a checkout:

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key={pixel-id}&amp;a=checkout"
/>

Purchase

A user purchased products:

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key={pixel-id}&amp;a=purchase&amp;value={value}&amp;discount_code={discount_code}&amp;order_id={order_id}&amp;currency={currency}"
/>

Lead

A user filled out a contact form or signed up for your service:

<img
  height="1"
  width="1"
  style="display:none"
  src="https://ping.pdst.fm/tr.gif?key={pixel-id}&amp;a=lead&amp;type={type}&amp;value={value}&amp;currency={currency}"
/>